When a planner speaks of implementing goals rationally, it means that it is possible to demonstrate logically and experimentally the relationship between the proposed means and the ends they are intended to further. This phase calls for project inception where we view project in totality and devise a plan of action accordingly. This phase clears any doubts or requirements overlooked in the first phase. It includes constant and regular contact with you to dig out project's business logic. We sell our ideas, our plans , our enthusiasms to those to whom we come in contact for evolving iterative approach to web development with appropriate methodology as per the requirement of the clients. We often use the evolving iterative approach to web development or select a development methodology as per the requirement of the clients. This phase calls for 3 steps as follow:

• Determine development approach
• Identify Modules
• Set Milestones